DEVELOPMENT OF GRAPHIC IDENTITY FOR A POWERFUL ASSOCIATION
The Wonders is the women empowering association which created the first impact’s women international day supported by the French Ministry for Equality between Women and Men.
A BOLD DESIGN TO
The Wonders is empowering women and has created the first International Women of Impact Day, supported by the French Minister for Equality between Women and Men, Diversity and Equal Opportunities.
The organisation wants its graphic charter to be interpreted and implemented on all its supports: website, instagram content, flyers, display stands... To inspire women and help them thrive.
AN EXPERIENCE EXTENDED
ON EVERY SUPPORTS
The visual language uses geometric shapes and sparkling colours to spread a bold and optimistic energy. The intention is to combine graphics, texts and photographs to express the emotion in all its forms, to inspire singularity and positivity.
Team - Valentine (DA Pixelis branding for good), Fatou (responsable stratégie), Sophie Yamini (photographe)
Partners -- Ministère chargée de l'Égalité entre les femmes et les hommes, de la Diversité et de l'égalité des chances, Simone Media, Kedge Business School, We Are, Winerie Parisienne, Meet My Mama, La French Tech, Le Perchoir, Les Échos Le Parisien, Kikina Studio, CCi Île de la Réunion, Ulule